Bakslash

We are Bakslash: technology that works for your business

We are a software development company founded in 2022. We design and build custom software, AI agents, online stores and websites for small and mid-sized businesses in Latin America, Spain, the United States and Oceania. We start with what your business needs to earn or save, and pick the technology after that.

Year founded
2022
Projects delivered
80+
Countries with clients
7
People on the team
10+
AWS StartupsFeatured by AWS StartupsView profile

Why Bakslash

No, we didn't lose a "c"

In programming, the backslash ( \ ) escapes characters and separates paths: it tells the system that something goes another way. We kept the word and dropped the "c" on purpose, so it's easier to remember and has a mark of its own while still coming from the backslash. Our job is the same as the character's: find the path that works for your business, even when it isn't the obvious one.

Looking for how to type a backslash? On Windows it's Alt + 92, and on a Mac with a US keyboard it's the \ key above Return.

What we do

Four areas, one team

Each area has its own page with scope, examples and common questions.

Custom software

Systems, mobile apps and APIs built around your processes and connected to the tools you already use.

AI and automation

Agents that answer customers and handle tasks, automations and data dashboards.

Ecommerce

Online stores ready to sell, with payments and shipping set up.

Websites

Fast websites that are easy to find on Google and easy for you to manage.

Some of the platforms we work with

  • Shopify logoShopify
  • WooCommerce logoWooCommerce
  • WordPress logoWordPress
  • AWS logoAWS
  • Google Cloud logoGoogle Cloud
  • OpenAI logoOpenAI
  • Claude logoClaude
  • n8n logon8n

What our clients say

Reviews from our Google profile.

5.0See all reviews on Google
  • “Bakslash's work is excellent. We had problems with our website and they solved each request quickly and on time. They also suggested improvements and followed up on every topic. Very organized and efficient. I recommend them because their quality is unusual and communication is very smooth.”

    Marcelo Q.Google review
  • “We built a robust project in New Zealand that met high standards because of the country's regulations. Throughout the process I always got a great reception and quick answers to my questions. They are a very professional team that helped me not only with the code but also with developing ideas, guiding me like mentors.”

    Francisco B.Google review
  • “They are very professional, they adapt to your needs and everything is documented by email. They also support you with advice, give feedback, guide you and explain things very well. They stand out for their professionalism and very personal attention.”

    Carlos D.Google review
  • “A highly responsible and fast company, with constant feedback and immediate solutions. Highly recommended, and we will definitely keep working with them.”

    Jocelin A.Google review
  • “I fully recommend Bakslash! Their service is completely personalized and they care about delivering solutions beyond what you ask for as a client. I really appreciate that.”

    Ignacio A.Google review
  • “I'm very happy with Bakslash's work and dedication. They were very quick and effective in delivering requirements, very open to feedback, and very diligent when delivering the product. Highly recommended!”

    Leonel N.Google review
  • “A very professional and broad service, with many solutions for different needs. Recommended.”

    Luciano F.Google review
  • “I recently hired Bakslash to create my website - I needed a simple engine to process leads. They were responsive, quick and created something of quality. Highly recommend Bakslash if you need a tech solution of any kind, with a business mindset behind everything they do!”

    Alexandra K.Google review

How we work

What you can expect from us

Business first
Before we suggest any technology, we learn what you want to sell, save or measure.
Progress you can see
We work in short cycles with demos, so you know where your project stands without asking for reports.
With custom development, the code is yours
We hand over the code, the access and the documentation for the system we build, so you don't depend on us or pay per-user licenses. On platforms like Shopify, the store and the account are in your name.
We stay after launch
We provide support, maintenance and improvements once the project is live.

Leadership and experience

Bakslash came from bringing two worlds together: business and code. That's why we talk about sales, costs and processes before frameworks.

Eduardo Hernández Villa

Eduardo Hernández Villa

Founding Partner & Full Stack Developer

Santiago, Chile

He has spent more than 14 years building and validating tech-based businesses in Latin America. In 2022 he founded Bakslash so small businesses could have a technical team without having to build one: people who understand the business, build the solution and are still there after launch.

  • BBA, Master's in BI and MBA
  • Focused on startups and entrepreneurship
  • Certified full stack specialist

Our vision

We translate technology into your business's needs and opportunities

We believe technology should serve people and businesses. Its job is to extend what your team already does well: sell more, serve customers better and make decisions with data.

Who we work with

Small businesses that want to grow

They need to sell online, organize processes or serve more customers without hiring more people.

Example: an online store with payments and shipping.

Companies with manual processes

Spreadsheets, emails and repeated tasks that can be automated or replaced by a system.

Example: an AI agent that answers customer questions.

Founders who want to validate an idea

We help you test it with a first version and measure whether it works before you invest big.

Example: a web or mobile MVP for your first customers.

Frequently asked questions

What people ask us about Bakslash

What is Bakslash?

A software development company founded in 2022. We design and build custom software, AI agents, online stores and websites for small and mid-sized businesses in Latin America, Spain, the United States and Oceania.

Why is it called Bakslash?

After the backslash ( \ ), the character that escapes characters and separates paths in programming. We dropped the "c" on purpose so it would be easier to remember and have a mark of its own: it isn't a typo. Our job is to find the path that works for your business.

Where are your clients?

We work with companies in the United States, Spain, Australia, New Zealand, Mexico and Colombia, fully remote with video calls. If your company is somewhere else, such as elsewhere in Europe or the Middle East, we can work with you too: write to us and we'll agree on hours and how we work.

How much does a project cost?

It depends on the type of project. A one pager or a website is a small project; an online store or an AI agent is a mid-sized one; and custom software is quoted based on its scope. Each service page has the details, and the quote is free after a discovery call.

Is the software you build mine?

Yes, when it's custom development: we hand over the code, the access and the documentation, and you can stop paying for subscriptions the system replaces. If we build on a platform like Shopify, the store is in your account and in your name, and you pay the platform's subscription directly to it.

How do I get started?

Book a 30-minute call or send us a message through our contact form.

Bakslash team in a meeting

Have a project in mind?

Tell us what you want to solve. In the first call we'll see whether we can help and how, with no commitment.

  • A 30-minute video call
  • We review your case and current systems
  • We tell you what we'd do first
  • You get a written quote

Explore our services

We can also help you with custom software, AI implementation, eCommerce and websites. Explore each area to find the service you need.

Custom software

Platforms, internal systems, mobile apps and integrations built around how your company works.

Includes

See custom software

AI implementation and automation

AI agents, n8n automations and dashboards connected to your systems. We run them in production and measure the time they save.

Includes

See AI implementation

eCommerce

Shopify or WooCommerce stores with payments, shipping and inventory connected and ready to sell.

Includes

See eCommerce

Websites

Corporate sites, landing pages and self-managed websites, fast and built to rank on Google.

Includes

See websites